VP, Media Strategy Director job vacancy in Starcom, (Plano, TX 75023)
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We got a new job details in Starcom & they are Hiring Candidates for VP, Media Strategy Director
Company Name : Starcom
Company Location : Plano, TX 75023
Job Position : VP, Media Strategy Director
Job Category : Jobs in Texas
Job Description :
As the Human Experience Company, we are a global media agency that believes in the alchemy of people and technology to create experiences people love and actions brands need. It’s in our DNA. We’re powered by the strength of our innovative, driven and intelligent people who are deeply passionate about achieving best-in-class results on behalf of our clients – some of the world’s leading marketers. We value you and the work you do. We work hard, but also enjoy scores of perks rooted in our legacy of having one of the strongest agency cultures. Our top-notch health insurance plans and paid time off allow you much-needed time to recharge and achieve the work-life balance you need to bring your absolute best self to work.
The Strategy VP, Director leads & manages the strategy and planning process for one of our largest clients here. The VP, Director is a leader who contributes to marketing and media strategy, builds solid relationships with clients and internal partners across all levels and functions, and is able to manage, lead, and develop their internal strategy team. Role Objectives:
Knowledge & Experience
Maintain in-depth knowledge of current media industry news and brand business (current and historical perspectives) with a focus on upstream initiatives
Understanding of the consumer journey with experience in developing successful marketing and media strategies across the entire purchase journey
Experience with MMM, ROI Models, Brand Tracking Studies, media attribution models and research, interpreting data and applying learning to media strategies and recommendations.
Experience and strong foundations in audience insights, competitive, media measurement (R&F) tools and resources
Experience and ability to elevate strategic thinking across the portfolio and set appropriate learning agenda elements
Strong problem solving and critical thinking skills to achieve client business and marketing goals, but internal process enhancements
Experience and ability to successfully lead a team and develop strategic thinking in a fast past environment
Drive Innovation and a Thought Leadership agenda both as a new business asset but equally within the agency to drive modern marketing solutions for our clients.
Develop and present thought leadership/POVs, to inform & educate internal teams and clients
Analyze client’s business situation and consumer insights, and work with internal groups to lead business case development
Lead and ensure the team delivers sound strategic media recommendations based on a clear understanding of brand objectives and supported by data and insights
Work with audience and insights, and data and analytics teams to identify/apply learnings and the investment and operations teams to ensure flawless implementation
Strong verbal and written communication to clearly articulate thoughts, POVs, recommendations to clients and within the agency, in formal and informal presentations and meetings
Facilitate internal and client workshops and brainstorms with energy that drives desired outcomes.
Provide vision, direction, management and support to individuals within the team to ensure their work aligns with our mission and goals
Strong leadership and communication skills to mentor and train subordinates and work collaboratively with internal agency partners
Assess processes and ways of working, identifying and implementing new approaches to increase efficiency and effectiveness
Bachelor’s degree or higher in advertising, marketing, business, psychology, or similar area; graduate degree preferred
10+ years of experience in media planning/strategy with progressive levels of responsibility
5+ years of previous management experience
Ability to strategically plan campaigns to align with clients strategic goals and KPIs
Pitch experience with proven track record
Experience across all media types (national, local, digital, direct, programmatic, shopper, etc.)
Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordingly
Excellent written and verbal communication, presentation, organizational, interpersonal and analytical skills
Ability to translate data into viable business solutions to enhance strategies and meet deliverables
Excellent leadership ability to drive team to deliver results
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
All your information will be kept confidential according to EEO guidelines.
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